Burley Design
Senior Creative
From everyday errands to extraordinary expeditions, Burley has been helping folks do more by bike since 1978. As Senior Creative, I have strived to connect riders and explorers with the idea that no matter where you're going and who is coming with you, your bike is always an option. More rides are possible. Bring the kids, bring your dog, hell... bring a keg of beer. Ride your way.
In my role leading the creative team, I have worked closely with our e-commerce and social media managers, product development teams and outside agencies to direct, build and implement a broad range of projects from concept to launch. This includes social media, ambassador partnerships, trade show events, product packaging, website, and global marketing activations.