Multnomah Greens
Logo/Branding
The year is 2017. Recreational marijuana has recently become legal in the state of Oregon and weed shops are springing up left and right. My Multnomah Village-based client needed a logo and branding for his shop that would stand...uhh... high above the competition.
The goal of this project was to design a logo and visual identity that would not only stand out in a rapidly growing market, but also inspire a welcoming, local neighborhood feel. Through sketches, research, snacks, more research, naps, collaborating, sketching, and multiple visits to the shop, I developed a number of viable concepts with my client. We trimmed the selection down, made a few tweaks, and now Multnomah Greens is sporting a clear, dope identity that continues to build brand recognition in the Village and beyond.